• 42 Content Marketers to Follow on Twitter for Thanksgiving 2015

    Andy Chesnut · November 25, 2015

    Thanksgiving is a time of gratitude, and I am thankful for smart content marketing pioneers.

    To run a successful content marketing strategy, you need to stay up-to-date on the latest tips and tricks that will make your content soar.

    Instead of wading through endless research papers and boring search engine data, let the content marketing experts teach you what they’ve learned from practicing content marketing every day…. Read more

  • Here are 7 Question Types You Can Use on Any Personality Quiz

    Connor Child · November 24, 2015

    Is there such thing as a stupid question? 1

    Thankfully, there’s a Wikipedia article all about the phrase, “There’s no such thing as a stupid question.” Of note from the page is this quote from scientist Carl Sagan:

    “There are naive questions, tedious questions, ill-phrased questions, questions put after inadequate self-criticism. But every question is a cry to understand the world. There is no such thing as a dumb question.

    So that’s one point in favor of “there are no stupid questions.” But as a sports fan, my senses are assaulted each year as reporters compete with each other to see who can ask the dumbest question at Super Bowl Media Day. Before Super Bowl XLIX, for instance, a guy asked Seattle Seahawks coach Pete Carroll if the Super Bowl was “a must-win game.”… Read more

  • How The New York Times Used an Online Quiz to Rule the Internet

    Coy Whittier · November 20, 2015

    No, you can’t steal it, although you probably want to. It was, after all, the most viewed article of the year for them.

    In case you’ve been living under a rock for the last two years, The New York Times published an online quiz on December 21, 2013, called “How Y’all, Youse and You Guys Talk.” Although the dialect quiz only lived on the Times website for 11 days, it became their most read article online in 2013, beating out the Boston Marathon bombing and op-eds by Angelina Jolie and Vladimir Putin, which also made the top 10.… Read more

  • Content Examples

    admin · November 11, 2015

    Quizzes

    Recommended (js) embed code

    Our recommended embed code is the one you should try first. This embed code allows your quiz to dynamically resize it’s height based on the amount of space needed for your content. It also makes for a very rich mobile experience. Notice how the quiz below resizes its height as you click through the questions.

    Alternative iframe embed code

    Your site may not permit javascript to be executed which would render our recommended embed code unusable. The iFrame is a great alternative to this as it contains all of Boombox, Qzzr, and Pollcaster within an iframe. Iframe embeds need to have an explicit height specified in the embed code. While this height varies depending on the width and content of your quiz, it’s typically anywhere from 700 – 1200 px. It’s better to have it a little bit larger so users won’t have to scroll within the iframe. In the next two examples, we’ll point out how important it is to set the right height on your quiz. Fixed Height – Scrolling   Fixed Height – Extra Space

    Fully branded quiz

    If you’re on a Basic (free) subscription for Qzzr or Boombox, your quiz will look like this:  

    Reduced branding quiz

    If you’re on a reduced branding subscription (such as Boombox w/ branding, or Qzzr Pro) your quiz will look like this (this example also includes the optional lead form):

    No branding quiz

    If you’re on a removed branding (white label) subscription, your quiz will look like this (this example also includes the gated results lead form):

    Using WordPress Plugin Shortcode

  • Movement Ventures launches Boombox to democratize interactive content, receives $5.5MM in Series A funding

    Andy Chesnut · October 22, 2015

    Creators of highly-engaging Qzzr and Pollcaster products, release creative suite of tools to help publishers and brands to increase page views and generate leads

    Lehi, UT – October 22, 2015 – Today, Movement Ventures officially introduces Boombox, a creative suite of tools that publishers and brands can use to create and embed quizzes, polls, and interactive lists on their site to increase page views and to generate leads.

    Additionally, Movement announces $5.5MM in Series A funding in a round led by Pelion Venture Partners, with additional participation from Kickstart Seed Fund, Peterson Partners, and various angel investors including Jeremy Andrus, former CEO at Skullcandy, and Aaron Skonnard, President and CEO at Pluralsight. The funding will be used to drive further development of the Boombox platform and to accelerate its growth.… Read more